Is my brand asking people to dance?
Learn more about how experts in diversity and inclusion are thinking about how it affects their brands.
Who owns the diversity and inclusion strategy at your organization? If you didn’t include yourself, you may want to think again! We all can play a role in building a welcoming and inclusive workplace for better recruitment, retention and customer relations. Join this interactive conversation to level up your D&I branding with a few tactical strategies that you can immediately help influence.
To get the most out of this session and to be in the running for an awesome prize at the end, please bring your cell phone. We know -- we know… everyone has their cell on them at all times. Now you know it is okay to be on your phone during this session, so make sure it is charged!
In this talk you will learn how to:
Assess where you are currently in your D&I journey
Ensure your internal (employee) branding efforts reflect your external (customer) branding efforts
Tell better stories through the lens of people outside of your marketing team
Continue the journey so it is not episodic
About Our Speaker:
Tamara Cypress: Director of Firm Communications at Ice Miller
Tamara is a visual storyteller, strategist and change agent who challenges the status quo!
With more than 15 years of experience in marketing across multiple brands and product lines, Tamara provides clear and simple marketing communication strategies coupled with repeatable and measurable tactics. She is adept in business transformation and shifting mindsets and behaviors to improve performance and results, including company, restructures and brand changes.