Ground-Up Marketing for Startup Entrepreneurs Recap

Indy AMA invited the masterminds behind some of Indianapolis’ fastest-growing companies to share their insights on what it’s like to simultaneously cultivate a brand and a business—Ground-Up Marketing for Startup Entrepreneurs.

marketing, industry news, eventsKatie GilmoreMarch 23, 2017entrepreneurs, resources, culture, customers, strategy, planning, startups

Is Your Marketing an Investment or a Cost?

Marketing in a business to business (B2B) environment should deliver warm leads to sales. Period! Everything else is fluff.

marketing, industry newsKatie GilmoreApril 2, 2014strategy, planning, marketing

Big Data Takeaways from the AMA's Analytics with a Purpose Conference

10 Takeaways for Big Data

events, marketing, industry newsKatie GilmoreApril 1, 2014big data, marketing, insights, strategy

Flagship Content is Key to Marketing with a Story - Inside Indiana Business

What is Flagship Content?

marketing, industry newsKatie GilmoreJune 4, 2013content, marketing, strategy

Social Media Strategy you Can Really Use

Takeaways from our December luncheon.

events, marketing, industry newsKatie GilmoreDecember 17, 2012social media, strategy, marketing

Brand and Strategic Development in Alignment

So, what really is a brand?

industry newsKatie GilmoreFebruary 23, 2012brand, strategy

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